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About Beach
Avenue Wholesalers Pty. Ltd
Established in 1981, we remain faithful to our principle
of “Continuity through Change”. This has proven
to be very successful and will continue to apply in the
future.
Our prospects are excellent because running the company
as a “Family Business” means more to us than
continuity in management; it also requires a high degree
of community spirit, motivation and flexibility; these
are decisive factors when mastering changes in the market
and consumer behaviour.
B.A.W. has an excellent track record with respect to
adapting well to change, seizing opportunities and producing
bold innovations. Sound planning provides the basis for
our long-term profitability.
Our understanding of a family run business is a community in which thinking and acting is influenced by the personal identity of the company management and the company owners. This combination permits a much greater degree of commitment and responsible behaviour in the interest of the company's continued development and encourages a community orientated corporate culture.
The prime characteristics of this culture are: A sense of togetherness, team spirit, flexibility, creativity, enthusiasm and personal contact.
These are the key elements for creating visions and adapting them to ever changing conditions.
We are confident that our 'family philosophy' will stand up to the test of the market place.
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